Cancellation save flow
Retention · In App
Medium
Cancellation save flow
Recovers canceling users by asking the reason, then presenting one matched alternative before confirming.
Solutions · By stage
Retention experiment prototypes
Turn stickiness and win-back ideas - streaks, churn-save flows, lifecycle emails - into on-brand, clickable prototypes your team can evaluate before building.
Retention experiments are hard to describe and easy to under-invest in. A prototype makes the moment tangible: show the streak widget, the churn-save flow, or the win-back email on your real brand and get a decision quickly.
- Show a churn-save flow or streak mechanic instead of describing it in a doc.
- Prototype a win-back email before you brief lifecycle and design.
- Compare two retention nudges side by side on the fork canvas.
Retention patterns to start from
All growth ideas
Changelog feed
Retention · In App
Small
Changelog feed
Re-engages users on every ship with a dated release feed of tags and highlights.
Community join card
Retention · Landing
Small
Community join card
Deepens retention with a community card: member proof, what happens inside, and a single join CTA.
Public product roadmap
Retention · In App
Medium
Public product roadmap
Keeps users invested with a public roadmap of Planned / In progress / Shipped columns and upvotable items.
Thank-you / post-purchase page
Retention · In App
Small
Thank-you / post-purchase page
Turns a dead confirmation screen into the next action — onboarding, referral, or a community join.
Usage digest email
Retention · Email Embedded
Medium
Usage digest email
Re-engages dormant accounts with a weekly summary of 3 key metrics and one recommended action.
Usage streak widget
Retention · In App
Medium
Usage streak widget
Lifts return visits with a current-streak widget, week dots, and a gentle keep-it-alive nudge.
Win-back email offer
Retention · Email Embedded
Small
Win-back email offer
Recovers lapsed users with three things that shipped since they left plus one return offer.