Empty state with templates
Unlocks first value with an empty state offering 3 starter templates plus a start-from-scratch option.
Expected impact
Replaces the blank-canvas cliff with 1-click starts; classic time-to-value compressor.
Why it works
Nielsen Norman Group: well-designed empty states provide direct pathways to key tasks; blank containers create confusion and cut user confidence.
The prototype prompt
This is the spec Growthtyping compiles for you. The {{brand.*}} tokens are replaced with colors, fonts, radii, and voice from your brand - so the render comes out on-brand, not generic.
PATTERN SPEC: An empty-state screen for {{brand.name}}: a short {{brand.heading_font}} 700 headline, one sentence of guidance in {{brand.secondary_text}}, three starter-template cards with tiny abstract CSS previews ({{brand.card_radius}} radius, 1px {{brand.border}} border, hover border {{brand.primary}}), and a text link to start from scratch.“Nielsen Norman Group: well-designed empty states provide direct pathways to key tasks; blank containers create confusion and cut user confidence.”
A
Evidence-backed pattern
Activation · Medium effort